Comprehensive Visual Identity and Pravi Spa Development

As part of the branding efforts for Cicada Resort Bali Ubud, Autograph Collection, a comprehensive development of the visual identity was undertaken, which included the creation of a distinctive logo and an exclusive new typography tailored specifically for the resort. The initiative facilitated a seamless transition from a private hotel to one affiliated with Autograph Collection, ensuring that the resort’s unique character was preserved while embracing its new identity. 

Additionally, support was provided in the rebranding and expansion of Pravi Spa, the hotel’s wellness sanctuary. This involved conducting a thorough competitor analysis to inform the spa’s identity development and create tailored programs that align with its vision. These strategic efforts not only enhanced the resort’s market presence but also established Cicada Resort Bali Ubud as a premier destination for luxury and wellness in Ubud.